I HEART LAUNCHING
UNLOCK YOUR LOVE FOR LAUNCHES
Let me help you skip the mistakes.
PART 1: Building Your Offer 🛠: You’ll learn how to create an irresistible offer from ground zero (or tweak an existing one) by nailing down your ideal customer/client, how to complete market research, and choosing your launch strategy (Open/Close cart? Evergreen? Waitlists? We’ll cover it all!)
PART 2: Building the Runway 🛤: You’ll learn WHEN and HOW to create attention grabbing nurture content for social media and/or emails, what to do in the pre launch phase, and when to consider a conversion event
PART 3: Ready for LIFTOFF 🚀: You’ll learn how to use human psychology to drive sales, creating opportunities for questions and conversations that convert, and get a Masterclass for selling on Instagram Stories and in the DMs. (PLUS+ my secret bonus tips to add extra fuel to the fire 🔥)
PART 4: Destination Debrief 🔍: You’ll learn what data to look for AND how to analyze your launch data to understand what went well, and what didn’t.
YES! If you plan to work on launches for clients, launch your own products/additional services, or just want to get reeaaaalllyyyy good at promoting your general VA services, you will want to get your hands on I ❤️️ Launching: Unlock Your Love for Launches!
The majority of the principles and strategies you will learn will apply to both social media AND email marketing, so social media is not required but will be addressed heavily throughout the training. You will want to have an offer/product/service you are wanting to sell via social media and/OR email/your website (or you are wanting to learn on behalf of a client who does.) [Also, you do not HAVE to have social media to run a successful business, but damn is it a quick and efficient way to do market research and as much as I hate the guru garbage and “HEY GIRLLLL, I love your VIBE!” DMs, when you do social media marketing my way, it WORKS.]
Yes. People typically want to go through cycles of promoting their products/offers whether they are available all the time or not. You will most definitely still benefit from this training and may even up your content + messaging game so much you can look into making your offer more passive.
No way! Listen, I have a Master’s degree in using PlayDoh to help kids say the R sound… I didn’t know this stuff in the beginning either. Learners of ALL levels are welcome here. We’ll cover all the basics (even if you think you know them, a refresh is always a good idea) and go over the fancy stuff in an easy-to-understand way.
Nope. But we will review when it would be wise to start running ads and when it wouldn’t.